Fire Emblem: Awakening Commercial Brings Epicness To 3DS
That’s right, a Fire Emblem game being advertised. And they said it couldn’t be done!
We’ve come a long way, friends. Once upon a time, the Fire Emblem series was a Japan-only juggernaut of strategy and roleplaying moxie. It wasn’t until a couple of Emblemites made their guest-star debut in Super Smash Bros. Melee on the GameCube that Nintendo realised, “You know what? Maybe, just maybe, there might be a global market for this baby.”
It’s always been niche though, but now Nintendo would have it be niche no more! Today they’ve unveiled the commercial set to do the rounds as the American launch date rapidly approaches. In a matter of days, commander, you and your stereoscopic dream-machine shall rally the troops, defend the innocent and bring the noise. To arms!
This is life. This is death. This is Fire Emblem: Awakening!
You heard the swarthy-voiced ad guy. The stakes are high, what with the permadeath and all. Interestingly, the commercial itself features plenty of cutscene footage, which is sure to look impressive on the 3DS screen but is also something Nintendo hasn’t revealed so much about yet. Presumably because they’re the engines by which the wheels of the plot turn.
Nevertheless, both glorious cutscenes and gameplay footage alike look just the ticket. For many gamers, this will be their first entry point into the series, and the commercial does its best to convey the bravado and gravitas the franchise is known for. With Awakening being the biggest and boldest entry to date, it makes sense that Nintendo wants to get it slotted into as many 3DS handhelds as possible.
It’s interesting that the first mention of gameplay style in the commercial is the emphasis on choices. Big sweeping choices are very much present in today’s gaming world, but with Fire Emblem they’ve always been there by default. Make a bad call, commander, and your little anime chums are dead.